Taste as a service
Since 1999
Sightbox®
est. 2011
In 1999 I was a webmaster . Knowing the tools was rare. Now AI hands everyone the tools , and the internet is filling with slop. What's scarce is taste.
Creativity is subjective. Taste is a point of view you can be held to: knowing what's good, what's off, and what to cut. Twenty-seven years across tech, music, film, brand and startups built mine. I know the tools, so I can make almost anything, or take what you've made and turn it into a work of art.
See the work+ Shown where it ships: the companies I run
The agency. Vision for Venture®. Fifteen years of making things look right.
sightbox.co ↗Flux Intelligence Group. Embedded AI strategy for founders.
fluxgp.com ↗A virtual artist label: RAÍZ, Scored, Vol. 1, COMING HOME (Odyssey).
sightboxrecords.com ↗Put a record on ↓AI is talking behind your company's back.
sightbox.co/beacon ↗The people-first ministry OS, with an AI layer. Every guest named, every follow-up drafted, every meeting filed.
gomunday.com ↗The content arm: Sightbox Studios produces original content.
+ Taste, as a service
A straight teardown of your brand, product or campaign: what's working, what's slop, and exactly what to cut or change.
Send me what you've got, AI output included. I bring it to the standard you can't quite name but know when you see it.
A fractional creative director for teams building with AI. Every launch, prompt library and piece of output gets a second set of eyes.
Taste for things that have to work.
Tapp That App, Stacado, Xoomo, Flux.
Sightbox: fifteen years of making things look right.
+ Sightbox Records · picture disc · drag it to scratch
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